Property styling is the latest trend in the real estate market. But to decide whether this process lives up to the hype is a must for every individual looking to list their property.
Let’s look on what property styling is and whether it’s helpful in increasing your chances of sales.
What is Property Styling?
Property styling is the process of improving the appeal of your home through a combination of presentation and design techniques to showcase its best extent to prospective buyers.
Property styling services are provided by professional Property Stylists. The scale of property styling mostly depends on the vision the seller holds for the property. In some cases, it might just involve a little rearrangement of furnishing and the addition of a few art pieces and accessories (this is called partial styling), while in other cases there might be the addition of statement furniture pieces and decorative items and accessories needed.
By hiring a Property Stylist, you will not only increase your return on the sale of your property, but they will also provide a smoother and stress-free transition for you throughout the process.
Cost of property styling in Australia
While property styling is a pricey affair, it is considered more like a smart investment for your property. The cost of home staging may vary depending on various factors like location, size of the property, etc.
Benefits
- Picked by an expert
It allows your property to be styled by an expert with the best pieces and arrangements possible that not only accentuate your property’s highlights but also diminish its negative aspects. It helps potential buyers envision how to make the best use of the property.
- Boost sale price
The ultimate goal of using property styling services is to sell your property for a higher price than you would have received otherwise. Home staging can allow you to hike your sales prices from 5 to 10 percent of the total sales price.
- Help it sell faster
One of the most important aspects in the sale of a property has to do with the duration that property has been up in the market. It exhibits certain essential factors like the demand for the property in the market, and the risk involved which eventually helps in the decision-making process for the buyers.
- Attract the right demographic
Property styling is an excellent way to make a good first impression in front of potential buyers and showcase the highlights of the property. Professional stylists help you in creating the desired look and feel for your property to attract your desired demographic.
- Fill an empty home
When prospective buyers are looking for a property, they are also looking for a home where they can envision a life with their family. Property styling helps add the right amount of warmth and character to a property for the buyers to feel welcomed and at ease.
Drawbacks
- Requires upfront investment
When it comes to Property Styling, the process not only involves the stylist’s fees but also the expenses for the furnishing and accessories you choose to style your property with. So, the upfront fee can seem expensive however, the profit from the sale of the property will be higher- You home is your biggest investment, so we highly recommend investing in it! At MyPad, we have partnered with Style Flow to offer a Style Now, Pay Later option so you can defer payment of styling until settlement.
- Preparation
At times, home staging can also be a time-consuming process depending on the level of styling you want with your property however, as a Property Stylist it is our responsibility to ensure the process is completed in a timely manner. To help speed up this process, you may be asked to declutter your home prior to staging the property for sale. In saying this, this is a win- win situation, by packing up some of your belongings prior means less packing once the property as sold.
There is a lot of time, effort, and money involved in property styling but when done the right way, it can completely transform the look of your property and increase its likelihood in the market.